Marketing Teleseminar — Successful Series Continues

Teleseminar Series Continues

Edward Poll, principal of LawBiz Management is conducting a 6-part series with the South Carolina Bar Association on how to successfully operate a law firm.

The next in the series is: "How to create a marketing plan that will spell success." It will be held at 1 p.m. ET; 10 a.m. PT.

A good marketing plan will show you the path to get from where you are to where you want to be, from your current position in the legal community to having achieved your goals. What will it take to get you there and how much will it cost, both in time and in money? How can I calculate my ROI (return on investment)?

• Overview of goals
• Your comfort zone for marketing
• How to use specific tactics to your advantage
• ROI (return on investment) of your efforts
• Where do I get the time to do all this marketing