In this technology-driven age, a lot of lawyers’ work can be moved online. Today Ed discusses the virtualization of law offices to help you consider whether or not that move makes sense for you.
Ed offers 5 ways to increase your law firm’s revenue.
1. Emphasize collections.
2. Hire lateral lawyers to meet specific demands, a new practice area, a new need.
3. Leverage technology.
4. Create a cooperative compensation model that emphasizes the law firm as an institution.
5. Outsource functions that are better done by others. Delegate.
http://www.youtube.com/watch?v=qxAEVIj-kAA?rel=0
Ed shares some thoughts on electronic marketing and offers ideas on how traditional marketing can help you stand out in the crowd.
-You are more likely to be remembered, thus contacted, if you reach people on a personal level.
-Differentiating yourself will lead to increased :
–calls by clients and prospects
–meetings
–calls from the media
–meetings
-And most importantly: More money in the bank.
http://www.youtube.com/watch?v=w10xcdIjbaA?rel=0
Ed discusses 8 steps that law practitioners can take to survive a recession.
http://www.youtube.com/watch?v=IMZvt7QERMU?rel=0
Above all else, managing client expectations requires a commitment to communication. Tune in this week as Ed shares tips to make this easier for you.
http://www.youtube.com/watch?v=3bH6aBS-XGA?rel=0
Ed stresses the fact that knowledge of technology is now vital in order to be considered a competent lawyer.
http://www.youtube.com/watch?v=lc2qAoVdbxk?rel=0
Listen up, boomers! If you’re a lawyer preparing for retirement, this week’s vignette is for you.
http://www.youtube.com/watch?v=WAcX3r93jNw?rel=0
Whether it’s a recession or a depression we’re in, several lessons have surfaced we cannot ignore. This week, Ed ponders what we can learn from this crisis to ensure we’re on the right track for the future.
http://www.youtube.com/watch?v=IaIw0E7NBXQ?rel=0
Ed discusses two ways lawyers can lower the cost to clients without discounting the legal service.
http://www.youtube.com/watch?v=hVIFpXRidIU?rel=0
Ed examines the complexities of retainers and discusses their use within the legal profession.
http://www.youtube.com/watch?v=1Cr2iteaWjA?rel=0