LawBiz® Legal Pad: Why Marketing Matters for Lawyers, Part 1
http://www.youtube.com/watch?v=mB2aXkziABg?rel=0
Factors to Consider When Marketing You Firm:
-Have a Marketing Plan
-Consider the commonality between you and prospective clients.
-Play the Numbers Game
-The more people you can get in front of; the better the chance of someone engaging you.
-Build a quality referral sources
-Understand that people learn differently
-Connect with other professions who share your market
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