Ed looks back on some conclusions marketer Robert Denney came to after the 1994-95 recession and draws parallels between challenges from that time with those lawyers face today.
No one can predict when a disaster will strike your law firm. Ed stresses the importance of having a solid plan for such situations, because “failing to plan is planning to fail.”
When you’re hiring another attorney, don’t think about how much bringing him or her on will COST. Instead, think about what revenues he or she will bring in. Take a look at this week’s clips for more…
Do you ever talk on the phone while you drive? In today’s clip, Ed warns law firms that they could be exposed to legal liability if one of their attorneys causes an accident while using his or her phone behind the wheel.
Communication is the single most important issue to consider when keeping your clients happy. From the initial conversation with your receptionist until the case is closed, Ed explains what you need to do in order to ensure that the client is satisfied with your communications with them.
This week, Ed discusses how written engagement agreements are a necessary part of an attorney-client relationship. Just weeks after the New York Times wrote about the hot issue of lawyer fees, Ed describes various ways that lawyers can collect fees.
What can law firms do to interact with their clients more effectively? In today’s clip, Ed will share a few ideas, such as developing a checklist of questions and creating surveys that will address this issue.