Articles

Blogging ain’t cheap!

In an earlier comment, I suggested that blogging can be a good marketing tool, depending on your practice area and your target market.

But, blogging is very expensive. In an article that I wrote for TechnoLawyer, I suggest that the cost is a minimum of $20,000 per year in lost billable time. And this figure is on the low side of today’s reality for most committed bloggers. Will this produce revenue of at least the same amount? Let’s hope, but there is no guarantee.

Consider all the factors. See the article to learn more.


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Interesting blog statistics

From the ABA, the following are very interesting statistics about blogging:

More than 6% of the lawyer population now have blogs
More than 1.2 million blog posts daily (one more added here!  🙂
57% of lawyers read one blog daily
70,000 new blogs daily

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Law firms operate under a broken business model!

Each fall the new associate classes arrive at the nation’s large law firms. They come in humming the refrain from the John Fogarty song Centerfield: "Put me in coach, I’m ready to play – today." Their enthusiasm is built on summer associate classes filled with softball games, crab and shrimp buffets and amusement park outings. How hard can it all be? Then, of course, reality sets in.

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Providing Value to Clients

Christopher Marston is the CEO of Exemplar Law Partners, LLC, in Boston, MA. He has been receiving a lot of press coverage lately.

Why?

Chris, a member of the Massachusetts Bar, was the CFO of a technology company. This is his first venture into creating his own law firm. He brings his financial and management expertise to the opening of Exemplar Partners.

Chris was the CFO of a technology company. This is his first venture into the legal profession. He brings his financial and management expertise to the opening of Exemplar Partners.

Chris talks about providing value to clients. This means, among other things, no hourly billing and valuing the firm’s human capital by creating the right work environment. He also talks getting clients more involved with their own legal matter to help increase their level of satisfaction.

Listen to Chris’s comments which are unbiased by historical restraints of the legal profession. If you agree with him, think about how you can apply his principles to your own law firm and practice.

24 minutes, 53 seconds
5.8MB


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Legal Coaching

No Olympian athlete has won gold without a coach. So why should attorneys have to do it alone? Tap into nationally-renowned law firm strategist and author of guides to practical profit, Ed Poll, for personal, private coaching that will yield Olympic results. Many of our clients increase their revenue by five or six figures, that’s $50,000 to $400,000 based on reports thus far. (more…)


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Legal Consulting

Nationally recognized law firm strategist and best-selling author of practical guides to profit, Ed Poll, helps attorneys and law firms:

  • Bring in new business
  • Attract higher quality cases and clients
  • Deliver legal services more effectively and efficiently

Each law firm’s issues are varied and unique, so it is veritably impossible to list the many ways Ed’s consulting can help you. With his 25 years of senior experience on all sides of the table, rest assured that whatever your need is, a customized solution can be found. Contact us today to discuss your specific needs.

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